Good design is fun (ctional)

  1. Design is a systematic process of solving problems within the limitations set onto us.
  2. Design is a method of communication that allows stakeholders to understand and translate our intents into action.
  3. Design solutions balance the needs of your users while ensuring your organization’s goals are achieved (these things ideally align!)



Good work makes me happy The thing that excites me most about design is its ability to teach me new things. Curiosity and stubbornness drive my quest for understanding. Design allows me to approach specific problems with definitive parameters. I’ve always thought that the most successful outcomes are generated from times of stress, limitation, and ambiguity.

Process makes perfect (ish)

Design without process is like baking without measuring. You may know what you need, you may know all the required materials, but without the correct sequence of steps, you’re leaving a lot of the work up to assumptions and luck.


My design process

  1. Investigate
    The most important aspect of design is understanding. This means understanding your goals, users, and the limitations that always come to rain on your design parade.
  2. Iterate
    Once the fuzzy ideas begin to form a design solution, the best thing to do is to create and fail. Only through knowing what is working and what is not can you truly tell if your solutions are perfect. (Inherently, no design is perfect though)

  3. Assess (inate?)
    Design methodology, much like the scientific methodology, relies on proving your hypotheses. Through user testing, designs are able to be “torn apart”. In other words, by assessing your designs, you are also allowing for the holes to show, for the oversights to be highlighted, and for the effectiveness of the design to be evaluated.